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JURY BOX #1
Cómo ganar un León de Cannes

[/et_pb_text][et_pb_image src=»https://canneslionsspain.com/wp-content/uploads/line.gif» show_in_lightbox=»off» url_new_window=»off» use_overlay=»off» sticky=»off» align=»center» force_fullwidth=»off» always_center_on_mobile=»on» admin_label=»Linea» use_border_color=»off» border_color=»#ffffff» border_width=»1px» border_style=»solid» custom_margin=»|||» disabled=»off»]

[/et_pb_image][et_pb_text background_layout=»light» text_orientation=»center» admin_label=»Texto» header_line_height=»2.8em» text_font_size=»16px» text_line_height=»1.6em» use_border_color=»off» border_style=»solid» custom_margin=»|20px|20px|20px» disabled=»off»]La jornada arrancó con la bienvenida de Natalie Picquot, Agencies & Branding Director de Google, y Kika Samblás, Founder & Managing Director de SCOPEN y continuó con la presencia de Simon Cook, Head of Awards del Festival Cannes Lions, que inspiró a todos los invitados con las claves de cómo ganar un león. Además, nos acompañó Juan García-Escudero, Director Creativo de Leo Burnett, que nos volvió a emocionar compartiendo su visión más íntima del proceso de creación de “Justino”, la campaña de Loterías y Apuestas del Estado ganadora entre otros del Grand Prix en Cyber. Daniel Rodríguez, Director Creativo de DDB España, recordó a los asistentes con “Holograms for Freedom” de la ONG No Somos Delito, que el poder de la tecnología no existe si detrás no hay una idea brillante que conmueva a la personas y que las impulse a actuar.[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section transparent_background=»off» background_color=»#f4f4ef» allow_player_pause=»off» inner_shadow=»off» parallax=»off» parallax_method=»off» custom_padding=»30px|0px|91px|0px» make_fullwidth=»off» use_custom_width=»off» width_unit=»on» custom_width_px=»1080px» custom_width_percent=»80%» make_equal=»off» use_custom_gutter=»off» fullwidth=»off» specialty=»off» admin_label=»Sección» custom_padding_last_edited=»on|desktop» disabled=»off»][et_pb_row make_fullwidth=»off» use_custom_width=»off» width_unit=»on» custom_width_px=»1053px» custom_width_percent=»80%» use_custom_gutter=»off» gutter_width=»3″ custom_padding=»30px|0px|0px|0px» custom_margin=»|||» allow_player_pause=»off» parallax=»off» parallax_method=»off» make_equal=»off» parallax_1=»off» parallax_method_1=»off» parallax_2=»off» parallax_method_2=»off» parallax_3=»off» parallax_method_3=»on» parallax_4=»off» parallax_method_4=»on» admin_label=»Fila» disabled=»off»][et_pb_column type=»4_4″ disabled=»off» parallax=»off» parallax_method=»off»][et_pb_text background_layout=»light» text_orientation=»center» admin_label=»Texto» header_font=»|on||on|» header_font_size=»27px» header_text_color=»#565656″ header_letter_spacing=»3px» use_border_color=»off» border_style=»solid» custom_margin=»||25px|» disabled=»off»]

ASÍ FUE

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Entrevista A Simon Cook

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¿Qué hay que hacer para ganar un León de Cannes?

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Este es uno de los sueños más deseados por las personas que se dedican a la publicidad. Google y SCOPEN lo saben, y quieren ayudar a cumplir ese sueño. Dar respuesta a la pregunta ¿Cómo ganar un León? fue el primer paso.

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Galería Fotográfica

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